Sweet Shop Sanko Seika Launches Animated Commercial

Sweet Shop Sanko Seika Launches Animated Commercial

Japanese confectionery Sanko Seika released its first animated commercial that features character designs by artist Mel Kishida, who is best known for his work on the Hanasaku Iroha series. The commercial titled “Breakthough! Take A Step Forward ”, aims to promote the“ Yuki no Yado ”and“ Cheese Almond ”line of cookies.

The commercial stars three students whose names refer to one of Sanko Seika's crackers: Yukino Yado, Jizu Amon (Cheese Almond), and Kursohima Milk (Brown Sugar Milk).

Sweet Shop Sanko Seika Launches Animated Commercial

Production team

  • Yousuke Kubo was in charge of the commercial direction at IMAGICA Lab (Domestic na Kanojo, Blade of the Immortal) studios.
  • Aimi Tanaka, Toshiyuki Toyonaga, and Mayu Yoshioka played the leads Yado, Amon, and Milk, respectively.
  • The backing track was performed by INSPRDIA and is titled "Break Though!"

Synopsis of Sanko Seika's commercial

The high school romance story told through the commercial and endless short subplots: Yado, Amon and Milk bump into each other while holding their respective cookies in their mouths, Amon turns out to be the handsome and highly desirable transfer student from Yado's class. and Milk, and both fall in love with him and confess at the same time, vowing to maintain their friendship despite the decision Amon makes. However, he declares at the end that he likes both.

Source: Comic Natalie

Copyright © SANKO SEIKA CO., LTD All Rights Reserved.

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